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Side Mirror with Antonia Dixey: Forget Loyalty - Gen Z Doesn’t Owe You a Thing (But Here’s How to Win Them Over)

Andy Follows Episode 222

In this Side Mirror episode, I’m joined by Antonia Dixey to explore how we can better engage Gen Z and Gen Alpha in the workplace.

Antonia is championing youth voices for a better future.

She is the visionary founder and CEO of Participation People, a trailblazing organization dedicated to empowering young people and amplifying their voices on issues that matter.

With over 20 years of experience in youth engagement, Antonia has transformed how organisations and young people collaborate to co-produce impactful solutions.

Antonia’s dynamic approach has revolutionized youth participation in decision-making, helping countless organizations become youth-proof and future-ready. Her expertise includes guiding senior executives through the benefits of cross-generational mentoring, driving true diversity in the workforce, and leveraging the power of young people in brand awareness and service improvement.

A charismatic public speaker and expert consultant, Antonia has inspired audiences across the UK and beyond with her commitment to creating inclusive and accessible opportunities for all. Her work has not only improved business performance but also enriched the lives of young people, proving that when youth voices are heard, everyone wins.

In our conversation, we talk about the shifting expectations of younger generations—what they value, how they define loyalty, and why authenticity and recognition matter more than ever. Antonia shares powerful insights on redesigning our systems, communication styles, and leadership mindsets to meet these evolving needs.

Whether you lead young people, parent them, or work alongside them, this episode offers practical ideas and fresh perspectives to help you create a more inclusive, purposeful, and future-ready environment.

Connect with Antonia

Connect with Antonia on LinkedIn

Website

About Andy

I'm an experienced business leader and a passionate developer of people in the automotive finance industry, internationally.

During over twenty five years, I have played a key role in developing businesses including Alphabet UK, BMW Corporate Finance UK, BMW Financial Services Singapore, BMW Financial Services New Zealand and Tesla Financial Services UK.

At the same time, I have coached individuals and delivered leadership development programmes in 17 countries across Asia, Europe and North America.

I started Aquilae in 2016 to enable “Fulfilling Performance” in the mobility industry, internationally.

Learn more about Fulfilling Performance

Check out Release the handbrake! The Fulfilling Performance Hub.

Connect with Andy

LinkedIn: Andy Follows
Email: cvm@aquilae.co.uk

Join a guided peer mentoring team: Aquilae Academy

Thank you to our sponsors:

ASKE Consulting
Email: hello@askeconsulting.co.uk

Aquilae
Email: cvm@aquilae.co.uk

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Episode recorded on 28 April, 2025.